Animax Latin America Launch Site

Promotional website for the new Animax Channel.

Promotional website for the new Animax Channel.
  • Company Sony Entertainment Television Latinoamerica
  • Role Visual/Interaction Designer + Flash/Xml Developer
  • Team Maria Claudia Posadas, Victor Zambrano

Sony Entertainment Television Latinamerica decided to make a promotional site for its newly-acquired Animax channel, which will have a 100% anime programming.

The strategy revolved around a fictitious revolutionary front, dubbed the FAA (Frente Aliado del Animé), which will take over the Locomotion channel in a subversive way. The site recreates a clandestine mainframe connection where users can log in to as spies for the FAA, browse news and articles from the FAA, as well as their main characters (the series).

I was in charge of the design and development of the whole mini-site, including the flash interface, the PHP gateway and the SQL database, as well as locale integration for Spanish and Brazilian Portuguese content and copy.